In 2025, shoppers are more mindful than ever about the durability of their smartphones. Whether they choose a Samsung Galaxy or an Apple iPhone, customers expect their investment to withstand drops, scratches, water exposure, and daily wear. For eCommerce sellers—especially those in the accessories or tech space on platforms like Shopify—understanding these key differences is essential to building trust and offering the right products.
Below are the 4 top durability features that make either Samsung or iPhone models worth buying—and what Shopify merchants can learn from them.
1. Material Innovation: Titanium vs. Armor Aluminum
The iPhone 17 Pro and Pro Max now feature aerospace-grade titanium frames, offering superior strength and a lighter feel than previous stainless steel builds. This makes the phone more resistant to bending and edge damage.
Samsung’s Galaxy S25 Ultra uses a proprietary Armor Aluminum frame, known for excellent shock absorption and flexibility during corner drops.
For Shopify merchants selling cases or frames, highlight compatibility with these premium materials. Titanium and aluminum require different finishes and fits. Shopify lets you organize variants by material and model.
2. Glass Protection: Ceramic Shield vs. Gorilla Glass Victus 3
Apple’s Ceramic Shield (on the front) is developed with Corning and embedded with nano-ceramic crystals, enhancing drop resistance for flat surfaces.
Samsung counters with Gorilla Glass Victus 3 on both front and back panels, offering better shatter protection during angled or corner impacts.
Shopify Tip: If you sell screen protectors, mention which glass each protector is optimized for. Use Shopify’s product description tools to educate customers about glass type and coverage areas.
3. Water & Dust Resistance: IP Ratings Matter
Both flagship phones boast IP68 ratings, meaning they can survive submersion in water up to 1.5 meters for 30 minutes.
However, Samsung often pushes the limits with water-resistance in foldables and Ultra models, while iPhones maintain consistent protection across the Pro lineup.
Shopify Insight: Sell waterproof accessories? List IP compatibility in product titles and specs. Shopify’s search-friendly filters help customers find gear for extreme environments faster.
4. Scratch & Daily Wear Resistance
Apple’s matte glass backs resist fingerprints and scratches better than glossy finishes, making them great for minimalists who skip a case.
Samsung phones have slightly more durable rear panels in drop tests, but their curved edges are more prone to scratches and scuffs over time.
Tip: Offer camera lens covers, bumper cases, and microfiber sleeves as cross-sells. Shopify apps for bundling can help boost your AOV (average order value).
Final Thoughts: Durability Drives Buyer Confidence
Today’s smartphones are smarter—and tougher—than ever before. Whether your customers are Team iPhone or Team Galaxy, they expect a phone that can survive the real world. These four durability features prove that both brands are worth the investment, depending on user needs and usage style.
For Shopify merchants, that means:
Optimizing product listings around durability concerns
Offering model-specific accessories with detailed compatibility
Leveraging high-conversion bundles for protective gear
Ready to serve durability-conscious shoppers? Build your high-performance Shopify store and offer products that protect what matters most.